# doany.ai — April 14 Refreshed Ad Creative **Launch date:** April 14, 2026 **Budget:** Scaling to $400/day across Meta + Google **Landing page:** doany.ai/automation --- ## Iteration Log - **Round:** 2 - **Date:** April 14, 2026 - **Top performers from Round 1:** - Meta: "What if you could describe a workflow in plain English..." — 3.50% CTR, 0.29% conv - Meta: "Tired of Zapier's limitations?" — 3.30% CTR, 0.27% conv - Google: "Save Hours Every Week" headline — 3.00% CTR, 0.24% conv - **Winning patterns:** save-hours messaging, specific pain points, plain-English angle, tool name callouts, specific numbers - **Angles retired:** Generic AI claims, "no-code" category, vague productivity - **New angles being tested:** Social proof (beta stats), identity (ops managers), specific time-saved number (6.2 hrs) - **New variations:** 5 Meta ads, 10 Google headlines, 4 Google descriptions --- ## Meta Feed Ads (5 Ads) CTA button: Start Free Trial ### Ad 1 — Pain Point + Time Saved (extending winner) **Angle:** Specific pain point with concrete time-saved number **Primary text:** > Your ops team spends 6+ hours a week moving data between tools by hand. doany.ai automates those workflows in plain English — just describe what you need. Connect Slack, Sheets, HubSpot, and 60+ tools. No flowcharts. No code. Get your hours back. - First 125 chars: "Your ops team spends 6+ hours a week moving data between tools by hand. doany.ai automates those workflows in plain English" (123 chars) **Headline:** Get 6 Hours Back Every Week (27 chars) --- ### Ad 2 — Social Proof (NEW angle) **Angle:** Beta stats build credibility — numbers do the selling **Primary text:** > 3,400+ workflows built during our beta. Average time saved: 6.2 hours per week. 92% of beta users stuck around for the full 90 days. doany.ai automates multi-tool workflows in plain English. See why ops teams are switching. - First 125 chars: "3,400+ workflows built during our beta. Average time saved: 6.2 hours per week. 92% of beta users stuck around for the full" (123 chars) **Headline:** 3,400+ Workflows and Counting (29 chars) --- ### Ad 3 — Zapier Comparison (extending winner) **Angle:** Direct comparison — position doany.ai as the upgrade **Primary text:** > Zapier handles simple triggers. doany.ai handles multi-step logic across 60+ tools — and you set it up by describing what you need in plain English. No flowcharts. No broken zaps. Save 6+ hours every week. - First 125 chars: "Zapier handles simple triggers. doany.ai handles multi-step logic across 60+ tools — and you set it up by describing what you" (124 chars) **Headline:** Outgrown Zapier? Try This (25 chars) --- ### Ad 4 — Identity (NEW angle) **Angle:** Speak directly to ops managers — make them feel seen **Primary text:** > Built for ops managers tired of being the team's copy-paste machine. doany.ai turns repetitive multi-tool workflows into automated processes — describe what you need in plain English. Save 6+ hours/week. 14-day free trial. - First 125 chars: "Built for ops managers tired of being the team's copy-paste machine. doany.ai turns repetitive multi-tool workflows into auto" (124 chars) **Headline:** Built for Ops Teams Like Yours (30 chars) --- ### Ad 5 — Plain English + Concrete Example (extending winner) **Angle:** Show, don't tell — paint a picture of using the product **Primary text:** > What if you could type "pull this week's HubSpot leads into Sheets and ping the team in Slack" and it just... ran? That's doany.ai. Automate multi-tool workflows in plain English. 14-day free trial. - First 125 chars: "What if you could type \"pull this week's HubSpot leads into Sheets and ping the team in Slack\" and it just... ran? That's doa" (124 chars) **Headline:** Describe It. doany.ai Runs It. (30 chars) --- ## Google RSA Headlines (10 Headlines) All headlines max 30 characters. Designed to replace underperformers ("Smart AI for Your Team," "No-Code Automation Tool," "AI Workflow Automation") while matching the energy of winners. | # | Headline | Chars | Angle | Notes | |---|----------|-------|-------|-------| | 1 | Save 6.2 Hours Every Week | 25 | Benefit + stat | Upgrades winner with specific number | | 2 | Describe It, We Automate It | 27 | How it works | Plain English angle variation | | 3 | Drop Zapier. Try doany.ai | 25 | Comparison | Direct competitor callout | | 4 | Try Free for 14 Days | 20 | CTA | Low-friction offer | | 5 | Built for Ops Managers | 22 | Identity | New angle test | | 6 | Automate Slack to Sheets | 24 | Tool names + keyword | Specific tool callout | | 7 | 3,400+ Workflows Created | 24 | Social proof | New angle test | | 8 | End Copy-Paste Busywork | 23 | Pain point | Specific pain variation | | 9 | 92% of Beta Users Stayed | 24 | Social proof | Retention stat | | 10 | Works Across 60+ Tools | 22 | Feature + keyword | Integration breadth | **Keep running alongside:** "Save Hours Every Week," "Stop Repetitive Tasks," "Automate in Plain English," "Try doany.ai Free" **Pause:** "Smart AI for Your Team," "No-Code Automation Tool," "AI Workflow Automation" --- ## Google RSA Descriptions (4 Descriptions) All descriptions max 90 characters. Replacing generic AI descriptions. | # | Description | Chars | Angle | |---|-------------|-------|-------| | 1 | Beta users save 6.2 hrs/week. Describe workflows in plain English. Start your free trial. | 89 | Proof + CTA | | 2 | Automate multi-tool workflows — Slack, Sheets, HubSpot & 60+ more. No code. Free trial. | 87 | Tool names + offer | | 3 | Stop copy-pasting between tools. doany.ai automates complex workflows in plain English. | 87 | Pain point + differentiator | | 4 | 3,400+ workflows built in beta. 92% retention rate. See why ops teams are switching. | 84 | Social proof stack | **Keep running:** "Automate multi-tool workflows in plain English. doany.ai connects 60+ apps — no code needed. Start free." (if still within RSA) **Pause:** "Revolutionary AI technology transforms how teams work..." and "The AI-powered platform that handles your busywork..." --- ## Recommendations ### What to pause immediately - All ads with "smartest," "cutting-edge," "revolutionary," or generic AI messaging - "No-Code Automation Tool" headline — audience doesn't identify with this category - "AI Workflow Automation" headline — too generic, 0.09% conv rate - "Smart AI for Your Team" — worst performer at 0.04% conv ### What to keep running as-is - "Save Hours Every Week" headline (top Google performer) - "Stop Repetitive Tasks" headline (strong CTR + conv) - "Automate in Plain English" headline (strong CTR + conv) - "Still copying data between Slack and Sheets by hand?" Meta ad (0.26% conv) - "Tired of Zapier's limitations?" Meta ad (0.27% conv) ### What to test next (Round 3, if budget justifies) - Urgency angle: "Launch pricing ends [date]" (if applicable) - Specific use case ads: "Automate your weekly reporting" / "Automate lead routing" - Longer-form Meta primary text with line breaks for readability - Emoji test in Meta primary text (approach with caution per brand voice) ### Budget allocation suggestion - 60% to proven angles (save-hours, plain-English, Zapier comparison) - 30% to new angles (social proof, identity) - 10% to existing winners running as-is for baseline